Truth be told, you might have the best blog post and research done on a subject but no one is going to know this or read your post unless you have an intriguing title.
Ultimately, how you choose to title your blog posts should be based on your target audience and their search intent.
The most effective blog titles are the ones that are captivating, SEO keyword-friendly, and capable of providing value to your marketing target audience and addressing their pain-points.
As much as possible avoid using blog titles that sound cute and clever but are ineffective in helping you achieve your content writing goal(s).
Also, don’t forget that when your blog post is shared on social media or similar content distribution channels, your blog title plays a major role in getting people to irresistibly click and read the article.
